
As an entrepreneur, do you get a little confused when people start interviewing you on “business management”? Not surprising, since it’s probably based on the belief that the word “management” is more suited to big business and multinational conglomerates. From one perspective that might be true, but from the perspective that you want your business to grow, thrive and be successful, then it is the wrong approach.
Efficient business management is the foundation of a successful business. In simpler terms, small business management is a mix of many things: that is, the juggling of many hats like advertising, marketing, administration, HR and sales. If any one of these elements if managed incorrectly or with a lazy approach, then it can, in fact, make or break a small business. It is therefore extremely important to draft and execute governing policies—yes, even if you are the only individual—very carefully.
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