
Any small business owner worth his salt will tell you word of mouth publicity is one of the best ways for securing more business. Client referral systems are based on this very thought. Generally, when a satisfied client refers your name to someone chances are good the person will end up becoming your client as well.
However, you can’t depend only on the whims of clients to refer you to their friends. To secure referrals you may have to offer your clients incentives. A lot of businesses successfully use an incentive-based system to get more client referrals. The following are five of the most recommended and used client referral incentive programs or techniques currently being used.
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